8 = INFINITY = IDEAS WITH NO END

1. Opt for Fully Integrated Multi-Channel on/off line synergies
2. Online-space Innovations = strong web-Marketing Interactions
3. Luxury Affinity Marketing = Strategic Partnering
4. Tune into Right Marketing Mix and Channel Relationships
5. Build towards Relationship Activities
6. Identify and Foster Social Networks Branding and Marketing
7. Leverage 'Mobile Marketing 2008' the Glue to 'Integrated'
8. Understand Tactics for Enriching, Engaging ,Viral experiences

Sunday, 16 March 2008

Key positioning opportunities and challenges for luxury brand companies in the current markets..

Potential 'winners and losers' and discussing their strategic opportunities and challenges.
A ‘bi-furcating’ marketplace where the gap between the Super Luxury and Mass Luxury segments is increasing. Hermes vs. Coach: Perhaps a modern ‘Tale of Two Cities,...
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